Classic Weet-Bix TV Ad – Edmund Hillary and Sherpa Tenzing Climb Mount Everest

In this classic Weet-Bix ad two miniature versions of Edmund Hillary and Tenzing Norgay make their ascent of Mount Everest. While no one believes the two can climb it, including the famed Explorers Club, Hillary and Norgay power on with the help of Weet-Bix, and succeed in reaching the summit, proving that Kiwi kids are Weet-Bix kids.