Exhibiting art with Edge

Always at the cutting edge, Wellington’s City Gallery is using an interactive website and podcast in its current exhibition, Patricia Piccinini: In Another Life. An Australian artist, Piccanini is renowned for her sometimes creepy studies of humans, technology and the environment, and the effects they have upon each other. “After meeting Patricia and hearing her talk about her ideas and work, we concentrated on how we could share that very cool experience with people that would visit the show,” says LA-based Tom Eslinger of Saatchi & Saatchi, Worldwide. “How can we use interactive as a channel to connect people more closely with Patricia’s ideas?” Visitors can either download artist commentaries to a portable media player to use as an exhibition audio guide or use one of the pre-loaded iPods provided by the gallery.