Australia’s Russh Picks Favourite NZ Labels

“In Aotearoa New Zealand a wealth of creatives are making a name for themselves across the country and globe,” Ella Jane writes for Australian fashion magazine, RUSSH. “Sustainability often at the forefront, creatives that reside in Aotearoa are making clothing that speaks to what we want to be wearing, enriching the Oceanic fashion landscape and reminding us all how we can mimic their efforts in sustainability and innovation.” The publication lists their top 10 New Zealand designers to know, including “it” girl favourites like Paris Georgia, handmade knitwear from Harry Were, and Yu Mei’s leather bags.

“Yu Mei’s Jessie Wong established her brand in 2015, in Dunedin, when she struggled to find a good quality everyday bag for her belongings. A proud third-generation Chinese New Zealander, Yu Mei’s offerings span from small, considered going-out bags to large leather carryalls, all of which are crafted out of impeccable quality by-product leather,” Ella Jane writes.

Also mentioned are: Auckland-based Wynn Hamlyn, B-corp certified Maggie Marilyn, Harris Tapper, Emma Jing, Georgia Alice, Frisson Knits and Karen Walker.

Original article by Ella Jane, RUSSH, August 23, 2022.