42 Below NZSX-y

Award-winning NZ vodka label, 42 Below – has enlisted the help of Kiwi supermodel Kylie Bax and San Antonio Spurs basketball player Sean Marks to promote his product in the lucrative US market. 42 Below (named for NZ’s latitude – a world benchmark for air purity) is already sold in bars from London to LA. Class Magazine rated it the No.2 vodka in the world, Wine Enthsiast: 95/100, US Spirits Journal: “Highly Commended”. Founder Geoff Ross has decided to step up 42 Below’s export profile by listing the company on the NZSX.  “Thanks to The Lord of the Rings and the America’s Cup, our profile has probably never been better. The gate has never been open wider for NZ brands.”