Buttery New Zealand invention Spreads the word

As British consumers have become more concerned about food safety, Anchor has taken advantage of New Zealand’s clean, green image to promote its spreadable butter – a product invented by the New Zealand Dairy Board.


Tags: Anchor  Britain  Guardian (The)  New Zealand  New Zealand Dairy Board  NZ Dairy Industry  spreadable butter  

Emilia Wickstead Helping Airline Make an Impression

Emilia Wickstead Helping Airline Make an Impression

Around the globe, airlines and hotels are collaborating with top fashion houses to reshape brand narratives, like Air New Zealand and their partnership with London-based Emilia Wickstead. Condé Nast Traveler’s Caitlin…