Creative Facebook Appointment for Nicky Bell

Facebook has appointed New Zealander Nicky Bell – international innovation consultancy R/GA’s former SVP global client partnerships – as its new global VP of Creative Shop.

In a statement announcing her Los Angeles-based appointment, Facebook said Bell is a proven leader in the industry, with a strong track record of “building and growing strategic partnerships” and “trusted relationships with clients”.

She joins Facebook from R/GA, where she spent the last several years working to transform the office from being a pure ‘campaign’ agency to a true R/GA Connected Brands practice, B&T magazine reports.

“I’ve spent my career advocating for creativity and technology as key drivers of meaningful business growth … “I look forward to working with this talented team to help businesses of all sizes around the world tell their stories, connect with people, and use our platforms to grow,” Bell said.

Prior to R/GA, she was the CEO of Saatchi & Saatchi New Zealand

Original article by B&T, March 3, 2021.