Truly International Ambition
Moa Beer founder Josh Scott’s vision is for Moa “to be New Zealand’s first true international beer”, with Australia and the US as prime export targets. “We recently refreshed the brand, including a redesign of the labels and packaging to reflect the new direction and our ambition,” Scott says. Many of the beers are corked in 375ml champagne-like bottles and packaged in slickly designed boxes. Scott launched Moa in 2003. He has a solid Marlborough wine pedigree (his father is Allan Scott of Allan Scott Family Winemakers) but was one of the first to pursue craft beer-making in the region. “I’m a trained winemaker and have been winemaking for 15 years,” he says. “Like Marlborough’s world-renowned sauvignon blanc, our hops have a unique flavour and aroma, which is also making them internationally popular.”