Under the Radar
A governmental mission to Australia led by PM Helen Clark aims to repair the damage done to already slack perception of NZ business (“yokels”) across the ditch by events such as the Ansett collapse and the Rugby World Cup fiasco. As well as emphasising the large number of New Zealand companies operating successfully in Australia – including Fisher and Paykel, Lion Breweries and Tower Insurance the mission aims to fly the flag by stating NZ’s case as an advanced, new-wave economy.